Advanced Technology Leading the Way in Personalized Skincare
Personalized skincare has become increasingly popular in response to the growing demand from consumers who seek convenient, suitable products tailored to their unique skin concerns. As one of the fastest-growing segments in the beauty and wellness industry, the market for personalized skincare is estimated to reach a value of $48.65 billion 2030, according to a report from Grand View Research.
However, many consumers have struggled to find cosmetics that work effectively for their individual needs. Emerging technologies such as artificial intelligence (AI) and 3D printing are revolutionizing the skincare industry providing custom solutions that reduce the time spent searching for the perfect cleanser, moisturizer, or serum.
Moreover, AI is also helping dermatologists detect skin abnormalities at earlier stages. This is crucial, as it enables patients to seek treatment earlier and can potentially save lives.
Personalized skincare supplements are a result of the collaboration between Nourished, a nutrition company, and Neutrogena. Their Skinstacks are created based on facial scans using the Neutrogena Skin360 application. The scans are then processed through AI, which analyzes over 20,000 different facial and skin attributes to create a personalized gummy supplement containing seven nutrients tailored to the individual’s skin needs.
Neutrogena has also updated its Skin360 analysis tool to integrate skin tone, offering more accurate recommendations for skincare regimens based on the user’s complexion.
Cetaphil, another well-known brand, has launched its own skincare digital-assistant tool and AI skin analysis. Users can receive personalized product recommendations based on their skin compositions simply uploading a selfie to the Cetaphil website.
Additionally, AI technology is not only benefiting consumers but also dermatologists. By leveraging AI-powered software, dermatologists can provide more accurate diagnoses and identify potential skin irregularities at an early stage.
Despite the strides made in skincare technology, it is important to be cautious of over-reliance on AI due to its potential limitations. The technology may still make mistakes, and therefore, it’s essential to continue refining and expanding the image databases to enhance accuracy and precision.
Overall, the advancements in AI and data-driven solutions are shaping the future of skincare, providing consumers with more accessible and effective products and empowering them to become more knowledgeable about their skin and routine purchases.